The Brand is a set of states of mind, of past experiences, of the expectations that each of us associate to a brandmark; these are two very different things, and is incorrect to call them with the same name, so "the brand is not the Brand".
(Ita) Il progetto di design thinking che ha portato alla realizzazione di un sistema di identità visiva per le Gallerie degli Uffizi.
Visual project dedicated to the new collection of The Giuffré Authorial Codes .
We develop the visual language of a new concept of design, still born from a young entrepreneur, lover of the italian design style of ’60 and ’70.
To design is to communicate clearly by whatever means you can control or master.
We realize the concept and visual project of BioUpper, the training acceleration platform for Life Science startup.
A total branding project dedicated to the professionals, of today and tomorrow.
Together with the Casale Jewish Community we create a symbolic objects exposition of an ancient culture, with the contributions from artists and international designers.
We have conceived and developed a modular, distinctive, complete communication system, able to represent Italy, over Expo 2015, too.
Create the visual imagery of one of the most impressive urban regeneration projects in Europe: here is our challenge.
Creative projects dedicated to Magnoberta, featuring a restyling of the mark and of the labels’ graphic.
Behind the moon, white and majestic, colors and shapes are hidden. The visions of a historic tailor, related to the artist’s imagination Giovanni Tamburelli.